Helsinki seeks a million virtual visitors in 2019
December 03, 2018 -- VR-Helsinki aims to become the service platform for sustainable tourism. The unique virtual city experience has been developed by the City of Helsinki together with its partner VR-studio ZOAN. Virtual Helsinki will be presented at Slush, the world’s leading startup event, on 4-5 December.
Virtual Capital Helsinki. Photo: Zoan
Virtual Helsinki is a digital twin of Helsinki that has been created by means of 3D modelling. The aim is to profile Helsinki as a centre of VR/AR expertise, as well as to attract a million virtual visitors to Helsinki in 2019.
“Virtual tourism is a globally interesting and growing theme. Consumers are increasingly aware of the climate impacts of tourism and are keen to make responsible decisions. Virtual tourism also supports Helsinki’s own goal of being a pioneer in sustainable tourism while reinforcing our reputation as a city that utilises the latest digital innovations,” explains Laura Aalto, CEO of Helsinki Marketing.
Urban life, design and nature
Helsinki recently won the European Commission’s new European Capital of Smart Tourism competition, the evaluation criteria for which included the sustainable development of tourism, the use of digitalisation in tourism services, an interesting cultural heritage and innovative tourism offerings. VR-Helsinki combines the same...